How Cermora (ADDSUS Solutions LLP) collects, uses, stores, shares, and protects your personal information.
ADDSUS Solutions LLP is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you use the Cermora platform.
This Privacy Policy applies to all Users of the Cermora platform — including Customers who browse and book Event Services, Vendors who list their services, and visitors who access the website without registering. It governs the collection and processing of personal data through:
This Policy is published in compliance with:
| Category | Data Points | Purpose |
|---|---|---|
| Identity | Name, date of birth, gender | Account creation, booking confirmation |
| Contact | Mobile number, email, postal address | Communication, invoicing, delivery |
| Login Credentials | Username, encrypted password, OTP | Authentication and security |
| Payment Data | Payment type, last 4 digits, txn IDs | Payment processing, refunds, disputes |
| GST / Tax | GSTIN, PAN, business address, trade name | GST invoicing, TCS, tax filings |
| Vendor Business | Reg. number, licences, bank details | Vendor onboarding, payouts, compliance |
| Event Preferences | Type, date, guests, budget, location | Personalised recommendations |
| Communication | Ask Vibhu messages, tickets, reviews | Service improvement, dispute resolution |
| Purpose | Legal Basis | Data Used |
|---|---|---|
| Account creation and management | Contract performance | Identity, contact, credentials |
| Processing bookings and payments | Contract performance | Identity, contact, payment data |
| GST invoicing & TCS filing | Legal obligation | GSTIN, PAN, txn data, contact |
| Vendor payout processing | Contract performance | Bank details, GSTIN, txn data |
| Personalised recommendations | Legitimate interest / consent | Usage, preferences, location |
| Customer support & disputes | Legitimate interest | All relevant personal data |
| Platform security & fraud | Legitimate interest | Device, IP, usage, payment |
| Marketing communications | Consent (opt-in) | Name, email, mobile, preferences |
| Analytics & improvement | Legitimate interest | Usage data, aggregated behavior |
| Legal & regulatory compliance | Legal obligation | Identity, tax, transactions |
| Ask Vibhu AI assistant | Contract performance / consent | Queries, preferences, history |
When a booking is made, we share name, contact number, and event details with the relevant Vendor to enable service delivery. Vendors are contractually restricted from using Customer data for independent marketing.
Vendor business name, photos, service descriptions, pricing, and ratings are publicly displayed. Personal contact details (personal mobile, home address) are never publicly shown.
| Partner Category | Purpose | Data Shared |
|---|---|---|
| Payment Gateway | Secure payment processing | Name, amount, email, phone, order ID |
| Cloud Infrastructure | Data storage | All platform data (encrypted at rest) |
| Hosting | Platform operations | All platform data |
| Insurance Partners (IRDAI) | Event insurance facilitation | Name, contact, event details |
| NBFC / Bank Partners | Easy EMI processing | Name, contact, financial data with consent |
| SMS / Email Providers | Transactional & marketing comms | Name, email, mobile |
| KYC / Verification | Vendor identity verification | PAN, Aadhaar (Vendor), business docs |
We may disclose personal data to law enforcement, government authorities, tax authorities (GSTN, Income Tax Dept), or courts when required by law. We will make reasonable efforts to notify you unless legally prohibited.
In the event of a merger, acquisition, or sale, personal data may be transferred to the acquiring entity. You will be notified before such transfer.
Under Rule 3 of the SPDI Rules, 2011, the following data categories are subject to heightened protection:
| SPDI Category | Collected? | Purpose | Storage |
|---|---|---|---|
| Financial information | Partial (last 4 digits) | Payment reconciliation | Encrypted; full data with gateway |
| Passwords | Yes (hash only) | Authentication | Hashed; never plain text |
| Health / medical | No | — | Not stored |
| Biometric data | No | — | Not stored |
| Sexual orientation | No | — | Not stored |
| Aadhaar Number | Vendor only (consent) | KYC verification | Encrypted; masked post-verification |
We retain personal data only as long as necessary to fulfil the purposes outlined in this Policy, or as required by law:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account & profile | Account duration + 3 years | Service, disputes, reactivation |
| Booking & transactions | 8 years from txn date | GST law + litigation buffer |
| GST invoices & tax docs | 8 years from FY end | GST Act, Income Tax Act |
| Payment transaction logs | 5 years from txn date | PSS Act, fraud detection |
| Communication & support | 3 years from last interaction | Disputes, Consumer Protection Act |
| Vendor KYC & documents | Listing duration + 5 years | Regulatory & audit trails |
| Marketing preferences | Until withdrawal + 2 years | Evidence of consent management |
| Usage data | 13 months | Analytics standard |
Subject to applicable law, you have the following rights:
| Right | What It Means | How to Exercise |
|---|---|---|
| Access | Get a copy of your personal data | Email support@cermora.com |
| Correction | Fix inaccurate / incomplete data | Account settings or email |
| Erasure | Delete your personal data (legal limits apply) | Email support@cermora.com |
| Withdraw Consent | Opt out of marketing or optional processing | Account settings or unsubscribe link |
| Data Portability | Receive data in machine-readable format | Email support@cermora.com |
| Grievance Redressal | Complain about our data practices | DPO email; 30-day response |
| Nominate | Appoint someone to act on your behalf | Email with documentation |
ADDSUS Solutions LLP implements reasonable security practices under Rule 8 of the SPDI Rules, 2011.
We will assess risk and notify affected individuals and the Data Protection Board of India under DPDPA, 2023 timelines.
For questions, concerns, requests, or complaints regarding this Privacy Policy:
www.cermora.com · Version 1.0 · Effective June 2026 · Subject to revision with notice